8/18/2008 -
Symbal assisted innovative Axiell in their official product launch of Axiell Arena this summer. Axiell Arena opens up the virtual library – the library that never closes. Day and night visitors come in to borrow books, music and films and to participate in forums and discussion groups.
Read more at: www.axiell.com/axiell_arena/product
Symbal has created the overall marketing concept; “More people to the library. More library to the people.” We have assisted in creating the market launch to the libraries in the Nordic countries. Marketing material and creative learning solutions has been made to attract decision makers at the libraries to see the potential and to prepare them for the new way of meeting the visitor.