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Method

The Symbal method

Change is part science, part human. We've spent 20+ years figuring out the balance.

Get change off paper and into practice

When it comes to organisational change, what leaders struggle with most is moving from deciding and strategising, to the actual "doing" part. Change is hard, but it's not random. We'll show you why.

Our change staircase

There's solid science behind how people change. We turned that into our own framework at Symbal. Built from experience, tested in real organisations, woven into everything we do.

Method 1 Prepare

1. Prepare

We use creative methods to get groups to pull in the same direction, both online and in physical spaces.

Method 2 Create Awareness

2. Create awareness

You need a compelling “why” about the future you’re heading toward, and a clear picture of what it means for everyone.

Method 3 Spark Interest

3. Spark interest

Get people on board with both brain and heart, online and in-person. Invest in your most powerful comms channel – your leaders.

Method 4 Trial It And See

4. Trial it and see

We test changes on a small scale first, giving people space to try, learn and adjust, to see if the change works in real life.

Method 5 Get The Change To Stick

5. Make change stick

Once the trial has shaped things, we focus on turning the change into everyday behaviour, so it feels natural.

Got a change coming up?

The best briefs start with "we're not sure where to start." Let's chat and go from there.